Maytag Man Yesterday
Maytag Man Today
The Maytag Washing Machine Company was founded in 1893 by entrepreneur Frederick Maytag. In 1925, the Maytag Washing Machine Company ended up being Maytag, Inc. Throughout the Great Depression of the 1930s, the business was one of the few to actually earn a profit in successive years. In 1938, Maytag provoked strikes by the company’s employees because of a 10 % pay cut. The business was able to beat the strike since of the intervention of 4 military business, including a gatling gun company, of the 113th Cavalry Regiment, Iowa National Guard. At his papa’s death in 1940, Fred Maytag II, grand son of the creator, took over the presidency. Throughout World War II, the business took part in war production by making special elements for military equipment. In 1946, production of cleaning machines was resumed; in 1949, the very first automatic washers were produced in a new, devoted factory. In 1946, Maytag began marketing a different line of varieties and refrigerators made by other business under the Maytag name. During the Korean War, the business once again produced parts for military equipment, although washing-machine manufacturing continued.
During the 1950s, the ‘white goods,’ or laundry and kitchen area device market, grew rapidly. Maytag initially got in the commercial laundry ground at this time, producing washers and clothes dryers for commercial self-service laundries and industrial operators. In response, other full-line device manufacturers began to take on Maytag in the white-goods customer market. These included ‘full-line’ producers such as Whirlpool, General Electric, and Frigidaire, who built not only cleaning clothes dryers and devices, but likewise refrigerators, stoves, and other home appliances. Considering that Maytag was much smaller sized than the full-line producers, the business decided to restrict itself to the manufacture of clothes dryers and washers, together with marketing ovens and fridges built by other companies, as a small, premium-brand manufacturer. The company taken advantage of its credibility by renaming its corporate address in Newton, Iowa, “One Dependability Square.”.
By 1960, Maytag had stopped marketing ovens and refrigerators, but later on began as soon as again to broaden into kitchen home appliances with its own design of portable kitchen area dishwasher and a line of food-waste disposers. Upon the death of Fred Maytag II, the last household member included in the business’s management, E. G. Higdon was called president of the company, with George M. Umbreit becoming chairman and CEO. By the late 1970s, over 70 percent of U.S. households were geared up with washers and clothes dryers, and with around 18,000 staff members worldwide, the business was established as a dominant manufacturer of big laundry appliances. After the business’s acquisition of Magic Chef, Inc., in 1986, a step which nearly doubled its size, the business got a brand-new business name, Maytag Corporation.
In 1989 Maytag obtained Chicago Pacific Corporation. Chicago Pacific Corporation possessed Hoover US and Hoover UK as well as Thomasville Brand Furniture. Maytag rapidly sold off the Thomasville Furniture brand name. Maytag Corporation, led by Chairman Daniel Krumm, next planned make Maytag a worldwide company.
In 1991 Maytag built a new plant in Jackson, Tennessee, for the manufacture of freshly created plastic tub dishwashers. The Plastic tub was developed in Newton, Iowa, however in 1996 Engineering was transferred to Jackson due to the fact that Mr. Len Hadley, then president of Maytag Corporation, wanted the plant to be self-sufficient. This engineering group engineered a Stainless Steel dishwasher, Tall-Tub Plastic and Tall-Tub Stainless steel item. Engineering crescendoed with a Double Drawer dishwasher which today is produced in Findlay Ohio at the Whirlpool Plant, the only Maytag heritage product integrateded the Whirlpool Appliance line-up. The Jackson plant advanced into a structured manufacturing center that might develop thousands of dishwashers daily on multiple lines.
In 1997, Maytag Corporation bought G.S. Blodgett Corporation. Blodgett made ovens for Major Pizza business at the time of the of this purchase Maytag was looking at the Turbo Chef line they had actually been dealing with as much as this point.
Prior to 1997, the Maytag engineering group, at Maytag Laundry Appliances Research and Development, established the Maytag Neptune line of front-load washers. A matching dryer was presented to go along with the brand-new washer. The business asserted that the new Neptune design saved energy expenses over traditional washer/dryer sets. Manufacturing of the Neptune line was later on switched to Samsung Electronics. In 2001, the business got the Amana Corporation and its appliance assembly centers. That very same year, Ralph F. Hake ended up being the last chairman and primary executive officer (CEO) of Maytag Corporation, serving during that post till March 2006. Once renowned as the requirement for laundry appliances, by 2003 the business dealt with increasing competitors from brand-new home appliance brand names in the US market, as well as from existing home appliance manufacturers who had outsourced production a years earlier in order to reduce expenses. While Maytag had actually started the procedure of moving device manufacturing to lower-cost assembly plants outside the United States, in 2004 the business was still producing 88 percent of its products in older U.S.-based factories.
On April 1, 2006, Whirlpool finished its acquisition of Maytag Corporation. In May 2006, Whirlpool announced plans to close the previous Maytag headquarters workplace in Newton, along with laundry product production plants in Newton, Iowa; Herrin, Illinois; and Searcy, Arkansas by 2007. Following the Maytag head office closure, all brand administration was moved to Whirlpool’s headquarters in Benton Harbor, Michigan. The Maytag name would now be utilized on Whirlpool-designed devices.
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